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Debt management provider EuroDebt has demonstrated its long-term commitment to
the broker and intermediary market with the launch of a comprehensive marketing
toolkit to support its Introducer Scheme.
Over 650 brokers have signed up to the EuroDebt Introducer Scheme since it
launched last Autumn, reflecting the increasing pressure to provide consumers
with alternatives to re-mortgaging or other funding to bolster flagging
finances.
The new Marketing Toolkit is designed to give brokers ready-made support to help
them communicate the advantages of alternative debt solutions, including Debt
Management Plans, to customers and prospects.
“A number of brokers are now seeing debt management as an absolutely crucial
route to bolstering their own income” confirmed Kevin Still, Director, EuroDebt.
“Many have seen their mortgage and re-mortgage business significantly diminish,
which is not only impacting their own earning opportunities but making it
difficult for them to help clients who are facing financial difficulties.
“A EuroDebt Debt Management Plan provides a viable alternative that enables the
broker to retain client relationships.
"Our Marketing Toolkit, which is unique in the sector, means brokers can promote
this service with only limited outlay from their own business.
"We recommend that prospective Introducers request a copy of our Marketing
Support Catalogue to establish just what is possible to boost their income.
"Many of the templates have been used to target tens of thousands of prospective
clients.”
Every broker who signs up to the EuroDebt Introducer Scheme has a unique
Introducer reference and the option to have a co-branded referral website, which
can link from their own website or stand-alone.
Some brokers use this to make their own referrals and others use it as a
direct-to-consumer referral portal with a supporting 0800 number.
“Whilst a number of debt management providers are now offering opportunities for
brokers and IFAs to promote their services, we believe EuroDebt is unique in
investing in an extensive marketing support toolkit to support brokers facing
particularly difficult conditions and provide future revenue generation
opportunities because they are still actively involved with their client”, added
Still.
“Debt management is a flexible alternative that can work either alongside
secured finance or as a standalone, while providing early proof results and an
extra revenue stream.
"By using the options offered by EuroDebt’s flexible Introducer Agreements,
brokers can either simply refer cases or submit a more detailed ‘fact find'
using their co-branded Client Financial Planner, also provided free of charge as
part of the Introducer Scheme.
"We always stress that we do not compete with an Introducer and any client
recommended by a broker to EuroDebt is treated as a mutual client,
"The broker is kept totally informed of the contact we have with them and
involved in any reviews. We believe this is crucial to give brokers the
confidence to refer their clients to us.”
Source: Getting Paid
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